"Marketing Communication, Messaging and Creative Basics" |
"In this course we explore the basic elements of building a full yet simple communication plan that includes your marketing objectives, goals, audience, strategy, tactics, and measurement. We then create a simple audience messaging chart, which helps you build messaging that can take your audience from awareness to understanding to taking action.Once you have these two documents completed, you go through the process of building individual creative briefs that help you create the different communication pieces you need such as a video, social media post, or white paper. These three elements of communication are crucial if you want to reach your audience with your communications."
Price: 74.99 |
"Sales Objection Jiu-jitsu" |
"Most salespeople fear objections and do their best to avoid or dodge them. Yet objections are a sign of interest and should be surfaced at every opportunity. They come in different sizes and for different reasons, but in all cases, an objection or negative comment can only be capitalized on if it is explored in detail. Some objections are harmless, a few are hurdles to overcome, some are almost buying signals; andsometimes objections are raised simply because the customer wants attention. There are bona fide obstacles that you may or may not have the products/services to solve or negotiate away -- discover how to handle these tough ones.Thats why it is critical to explore every objection, and to dig deep to ensure your understanding. Tactful, in-depth questions help you: (1) make sure you have surfaced each hurdle; (2) define the objection or its source; and (3) provide an appropriate response. Once resistance has been removed or overcome, gaining commitment or closing is a logical next step.This course covers a variety of techniques for handling objections or resistance and a menu of closing techniques to help you gain commitment. While all sales skills are important and connected in the consultative selling process, leveraging objections and gaining commitment are often keys to winning the business.If you would like Continuing Education Credit (e.g. CPE, CE, CPD, etc.) for this course, it is available if you take this course on the Illumeo dot com platform under course title: Leveraging Objections to Gain Commitment Objections Are an Asset, Not a Liability. Illumeo is certified to provide CPE in over two dozen different professional certifications covering finance, accounting, treasury, internal audit, HR, and more. However, in order to receive CPE credit the courses must be taken on an approved-by-the-governing-body CPE platform, and for over two dozen corporate professional certifications, that is the Illumeo platform. Go to Illumeo dot com to learn more."
Price: 24.99 |
"Fundamentals of Commercial Real Estate Investment" |
"This course provides a basic framework for the commercial real estate (CRE) investment process. You will learn about the use, benefits and detriments of financial leverage and summarize the risks inherent in CRE investment. The four primary property types including; office, retail, industrial and apartment and the types of leases on those properties are reviewed and analyzed. CRE investment returns are discussed and analyzed including the capitalization rate, band of investment return, internal rate of return and net present value.If you would like Continuing Education Credit (e.g. CPE, CE, CPD, etc.) for this course, it is available if you take this course on the Illumeo dot com platform under course title: Introduction to Commercial Real Estate Investment. Illumeo is certified to provide CPE in over two dozen different professional certifications covering finance, accounting, treasury, internal audit, HR, and more. However, in order to receive CPE credit the courses must be taken on an approved-by-the-governing-body CPE platform, and for over two dozen corporate professional certifications, that is the Illumeo platform. Go to Illumeo dot com to learn more."
Price: 49.99 |
"Take Your Content Marketing to The Next Level" |
"Do you want to improve customer relationships, increase brand loyalty, boost engagement and raise brand awareness? Content marketing is the tool that can make that happen. Today, you are the new media! There are many resources to capture your audiences attention. The key is knowing what to do, when and how often, so you dont waste your valuable time.Why? So you are creating and distributing valuable and relevant content that attracts, acquires and engages your target audience. Doing so will generate profitable customer activity. Its time to Take Your Content Marketing to the Next Level.This course teaches you just that. You will learn how to overcome the challenges of creating engaging content that connects and appeals to your ideal client on a consistent basis.If you would like Continuing Education Credit (e.g. CPE, CE, CPD, etc.) for this course, it is available if you take this course on the Illumeo dot com platform under course title: How to Take Your Content Marketing to The Next Level. Illumeo is certified to provide CPE in over two dozen different professional certifications covering finance, accounting, treasury, internal audit, HR, and more. However, in order to receive CPE credit the courses must be taken on an approved-by-the-governing-body CPE platform, and for over two dozen corporate professional certifications, that is the Illumeo platform. Go to Illumeo dot com to learn more."
Price: 49.99 |
"Listening Better to Increase Business" |
"Listening is the skill that is critical for sales and business success. Effective listeners know strategies to send and receive the intended message. Most untrained listeners are unaware of the obstacles that interfere with effective communication strategies. Trained listeners listen for clues, know what the clues mean, and use the clues to improve understanding and communication in business.This course is designed to explore the listening skill set that is critical for sales and business success.If you would like Continuing Education Credit (e.g. CPE, CE, CPD, etc.) for this course, it is available if you take this course on the Illumeo dot com platform under course title: Laser Listening: The Skill to Increase Business. Illumeo is certified to provide CPE in over two dozen different professional certifications covering finance, accounting, treasury, internal audit, HR, and more. However, in order to receive CPE credit the courses must be taken on an approved-by-the-governing-body CPE platform, and for over two dozen corporate professional certifications, that is the Illumeo platform. Go to Illumeo dot com to learn more."
Price: 74.99 |
"Selling at the C-Level" |
"The most important element for making a sale is getting the powerful and influential decision makers, especially the ones with the final approval authority, to approve your offering.You may have made sales in the past without meeting with these decision makers and therefore think that accessing and selling to them is not necessary. Whether you knew it or not someone did your selling for you to win those sales. Likewise, many of the sales you have lost when you didnt get to the top decision maker are due to a worthy competitor gaining that access and earning the final approval to buy their competitive solution.Gaining access and winning over C-Suite executives, top government officials, and busy doctors is simpler if you know what to do and what to avoid. In this course youll learn how to get to these decision makers, learn their desires and pressures, and then show them how your solution will solve their needs better than any alternative. Youll experience shorter sales cycles, reduce pressure to lower your price, overcome situations when there is no budget to buy your solutions, and more.If you would like Continuing Education Credit (e.g. CPE, CE, CPD, etc.) for this course, it is available if you take this course on the Illumeo dot com platform under course title: Disposition of Commercial Real Estate. Illumeo is certified to provide CPE in over two dozen different professional certifications covering finance, accounting, treasury, internal audit, HR, and more. However, in order to receive CPE credit the courses must be taken on an approved-by-the-governing-body CPE platform, and for over two dozen corporate professional certifications, that is the Illumeo platform. Go to Illumeo dot com to learn more."
Price: 49.99 |
"How to Manage Operations in Corporate Real Estate" |
"The course provides practical information and tools to create processes, reporting, and management systems for maintaining corporate-owned real estate. The system will help ensure a well-functioning real estate operation that preserves, and may even increase, the value of the companys real estate.This course is for those who manage the real estate operations professionals and those who manage the managers - frequently within the office of the CFO.If you would like Continuing Education Credit (e.g. CPE, CE, CPD, etc.) for this course, it is available if you take this course on the Illumeo dot com platform under course title: Managing Corporate Real Estate Operations. Illumeo is certified to provide CPE in over two dozen different professional certifications covering finance, accounting, treasury, internal audit, HR, and more. However, in order to receive CPE credit the courses must be taken on an approved-by-the-governing-body CPE platform, and for over two dozen corporate professional certifications, that is the Illumeo platform. Go to Illumeo dot com to learn more."
Price: 49.99 |
"How to Sell Without Discounting" |
"The purpose of this training is to build confidence in business to business (B2B) sales professionals in order to close more sales without sacrificing profits.We begin by exploring the fundamentals of how to negotiate for an outcome that is favorable to the buyer as well as the business. Building value and learning how to have a business conversation around that value is a key learning skill set. We explain what questions to ask to unseat a current vendor/competitor, how to position value, how tounderstand 6 common negotiation strategies used and how to avoid discounting.This course improves a salesperson's closing opportunities by revealing the key information needed before a proposal is created and presented."
Price: 49.99 |
"Getting Executive Sales Prospects to Open Up" |
"When you meet an executive, theyre all business. Getting them to engage with you in any sense is painful. You open up and share, provide great ideas, and work hard to get the other person to see the value in working with you. It should be plain to see, but its not. Youre met with aloofness and suspicion. This is why we start the meeting by design. Starting with Act 1 and 2 (Intro-Commitment Objective-Position Statement Verbal Success Story). The process, at this point, prepares the executive to engage in dialogue.Building a close, trusting relationship with a skeptical executive is not just necessary, it can be a catalyst to your success. In this session, you learn an effective way to start an executive seller conversation that builds trust and simply makes sense to even the most skeptical the executive. Discovery questions are to be expected, but if done in the wrong order, they will, at best, enhance skepticism. You learn the best methodology on what order questions should be asked. You explore sample questions you can use right after this session."
Price: 49.99 |
"Social Selling and Personal Branding" |
"This course clearly shows you how you can present and sell yourself more effectively via social media. The first part consists of an overview of the most important conditions for using social media for effective social selling and digital personal branding.Part two provides you with insights on how to network effectively, become more visible on LinkedIn, and monitor for commercial opportunities."
Price: 24.99 |
"Mitigate Fraud Risk with Effective Internal Controls" |
"Drawing from lessons learned from recent enforcement actions regarding violations of the U.S. Foreign Corrupt Practices Act (FCPA) and developments in the anti-fraud landscape, this course is designed to examine the typical red flags and highlight the best practices on fraud prevention and monitoring initiatives.In this course, we will explore best practices on how to:Develop a fraud risk management program;Prepare a fraud risk assessment;Deter, prevent or detect fraud risks;Monitor fraud risks; andEnhance FCPA compliance."
Price: 49.99 |
"Accounts Payable Operations Responsibilities" |
"This course reviews the definition of liabilities as it pertains to Accounts Payable before exploring the different responsibilities of many Accounts Payable operations.We discover the different types of documents an Accounts Payable operation may be involved in processing; Invoices, Credit Memos, adjustments to Accrued Purchase Order (PO) Receipts, review of Aged Accounts Payable and Outstanding Checks, identification of Funds to be Accrued, etc. We identify the differences between processing a Purchase Order invoice and an invoice that does not reference a PO. We discover some of the challenges Accounts Payable can face with each classification. We identify the most critical components of the vendors invoice and discover solutions on how to address the issue of missing data. We explore the risks of processing the same invoice more than once and what can be done to mitigate this risk. We also identify the difference between a duplicate invoice and a duplicate billing. Discussions include explanation of the accounting transactions resulting from the posting of an invoice, by type, and the posting of a credit memo.Batch processing will also be addressed.Finally, we identify the responsibilities of the Accounts Payable operation in monitoring common business specific rules; Payment Terms, Payment Methods, and Sales and Use Tax to name a few."
Price: 74.99 |
"Workplace Ethics and Attitude" |
"I believe that having the right attitude is far more powerful and useful than all the written rules in the world.This course explores the interaction between ethics, attitude and some workplace laws with multiple examples of how they are applied in the workplace.The course discusses ethical and legal dilemmas, changes over time, some workplace laws, some examples of differences in international business, the question of whether social responsibility should or should not be a workplace mandate, attitudes and how they affect laws such as those in Title VII, and how moral beliefs changed over time.The examples given are from real workplace experiences and some of them will have the reader wondering whether his or her prior opinion continues to be valid.Finally, there will be a series of tips to make a code of ethics live and breathe inside the workplace."
Price: 49.99 |
"Interviewing: An Art and A Science" |
"Whether you are the interviewer or the person being interviewed, there are many commonalities to what you do and say. In this course we discuss the more common interview situations found in the workplace and offer suggestions for handling each of these situations.The process of interacting with other people is both an art and a science. The interview situation is no different, so wherever possible the advice we give will include some of the techniques used by those who are artful. Sometimes the information offered will cover pre-interview strategies, such as networking and resume writing.We cover the interviewer's role as hiring manager, HR or private recruiter, having to counsel an employee whose work is not up to par, investigating a complaint of inappropriate behavior and responding to a request for an informational interview. For the interviewee we discuss seeking a promotion, job searching, proving your worth, or why the job didnt get done and responding to an allegation of inappropriate behavior."
Price: 49.99 |
"CFO and Senior Finance Ethics" |
"Ethics refers to well-founded standards of right and wrong that prescribe what humans ought to do, usually in terms of rights, obligations, benefits to society, fairness, or specific virtues.It is the duty of a CFO to deal with the entity he or she serves both ethically and in good faith. To do so it is important that the CFO understands his or her ethical compass and how to perform the duties and obligations of the CFO ethically and in good faith. This course explores those duties and obligations."
Price: 99.99 |
"Better Leadership Through Better Coaching" |
"This course explores the relationship between coaching and leadership and the positive impact effective coaching can have on the development of highly effective teams and organizations.We discuss:The definition of coaching in a business context, and how being a better coach makes you a better leader.Why developing your coaching skills is every bit as important to your growth as developing ""hard"" skills.How to become a good coach through the discussion of basic coaching skills.If you would like Continuing Education Credit (e.g. CPE, CE, CPD, etc.) for this course, it is available if you take this course on the Illumeo dot com platform under course title: How Being a Good Coach Makes You A Better Leader. Illumeo is certified to provide CPE in over two dozen different professional certifications covering finance, accounting, treasury, internal audit, HR, and more. However, in order to receive CPE credit the courses must be taken on an approved-by-the-governing-body CPE platform, and for over two dozen corporate professional certifications, that is the Illumeo platform. Go to Illumeo dot com to learn more."
Price: 74.99 |
"Quick Excel for Financial Modeling" |
"In this course we learn how to financially model a business using Excel.Financial models underpin strategic and business planning, solicitations for financing, budgeting and forecasting, business valuations, cash budgeting, capital budgeting, and so many other corporate finance purposes.We concentrate on the preparation of a financial projection of the income statement, balance sheet and statement of cash flow.We use an approach that keeps model integrity and credibility top of mind throughout development."
Price: 74.99 |
"CFO Credibility: Driving Growth Predictably" |
"Credibility is the foundation for finances position in supporting a growth mandate.Credible CFO's position themselves as strategic leaders as they master execution of the existing business and develop visibility of future financial results.The ability to deliver predictability helps the executive and the board of directors formulate and execute strategic plans with greater confidence. In this course, we look at the credibility of the CFO and of the finance function.We discuss how to assess credibility as well as the factors that erode and build credibility. We also explore strategies that CFO's should consider to enhance their own credibility as well as that of their team using tools and technology."
Price: 49.99 |
"Powerful PowerPoint Presentations" |
"This course explores how to use PowerPoint effectively in the business environment.The course not only covers the features of PowerPoint, but also how to use the features to create presentations that stand apart and engage the audience.We explore how to use PowerPoint as an effective visual aid to supplement any presentation.We also discuss how PowerPoint can be used to create our own graphics and customize imagery to share our ideas visually with our audience."
Price: 74.99 |
"Mastering Capital Allocation as a Business Leader" |
"CEOs, CFOs and Boards are ultimately measured on their record of generating returns for their shareholders, and the single most important determinant of shareholder returns is capital allocation. This course takes a compelling look at how to master capital allocation to create shareholder value and competitive advantages for your organization.This course covers:How capital allocation can be used to supersize shareholder returnsHow to define capital allocation and evaluate cap allocation decisionsOperating sources of cashInvestment of capitalCash raised from financingDividends and repurchasesWe also take a look at the six traits of highly successful CEOs, such as Jack Welch and Warren Buffet, who have proven to be masters of capital allocation over decades of creating astounding results for their shareholders."
Price: 74.99 |
"Reading Financial Statements like a Pro" |
"One of the most crucial skills for any manager to develop, financial or otherwise, is an ability to pick up and read a set of financial statements.Financial statements tell important stories about how a business has performed, its level of financial strength, and the availability of cash generated.Unfortunately, these stories are often not explicitly stated and require understanding and further analysis.In this course, we work through a set of financial statements highlighting the key points of relevance.We also learn about ratio analysis, which helps us generate a deeper level of insight into the financial results by making comparisons to prior periods and to peers.This is a foundational course that will deepen your understanding of what the numbers mean."
Price: 49.99 |
"Advanced Capital Budgeting: Analysis" |
"Capital budgeting is a key strategic process that ensures capital is deployed to only those opportunities that have a high probability of meeting or exceeding the expectations for return. It is also a process that ensures that scarce capital resources are deployed to the highest yield opportunities across the organization. This course covers how to establish a capital budgeting process from conducting due diligence to communicating and facilitating discussions of capital investment opportunities with decision makers.In this capital budgeting course, we walk through how to develop assumptions, prepare the capital budgeting analysis, and quantify risk using tornado charts and monte-carlo simulation analysis.We also discuss the financing implications of capital investment opportunities by looking at lease versus buy analysis, a related but often confused part of capital budgeting."
Price: 49.99 |
"Corporate Finance and Strategic Corporate Management" |
"The modern CFO is now finding themselves with a seat at the strategy development table.Its crucial that the CFO make a valuable contribution.In this course, we will discuss strategic management and the role of the CFO in facilitating corporate strategy development.The CFO is used to working with frameworks and providing quantitative analysis to support decision making.This course provides the CFO with a holistic understanding of the entire strategic development process and develops competency in using various strategic tools to help guide organizations toward making well-reasoned and executed strategic initiatives."
Price: 99.99 |
"Driving Corporate Strategy" |
"Are you working in finance and want to play a larger role in the strategy development process of your organization?Perhaps you see an opportunity to formalize strategy development and execution but arent quite sure how to go about it?This is a course in strategic management.A course that is going to cover all of the important topics of strategic management from developing mission, vision, and values; to conducting situational analysis; to formulating strategy; to executing strategy.The course ties each of the strategic management phases together with facilitation tools and techniques that will allow the learner to make a valuable strategic contribution to their organization."
Price: 49.99 |
"Managing Change as a Finance Leader" |
"In this course we look at corporate change from all perspectives.First, you learn how to weigh the cost of corporate initiatives against the intended benefits and how to apply change management principles to the challenges of implementing change.Then we take an in-depth look at change from the perspective of the employee and outline how to develop an approach to enable you to drive initiatives successfully throughout the organization. Finally, you learn how organizations are adapting to continuous change by changing aspects of their organizational structure."
Price: 74.99 |
"Better P&L Forecasting Through Balance Sheet Visibility" |
"Balance sheet forecasting sounds terribly tough, but its not. If you can forecast your P&L, then balance sheet forecasting is just an extension that can strengthen the quality of your earnings forecast and actually help predict the future financial health of your organization. For example, a balance sheet forecast provides that critical cash flow dimension which will assure banks and investors that you can match sources with uses of funds to achieve everyones financial goals. Bruce Lynn, a corporate treasury consultant specializing in cash and working capital management, walks through a how to to suggest practical best practices in balance sheet forecasting, using examples and numbers to help cement the learning.The course discusses why balance sheet forecasting is important and how to link it to a P&L forecast. The course also covers the assumptions required to forecast key components of any balance sheet with its ability to provide insight into future financial ratios, working capital (A/R, Inventory and A/P), cash and investments, CAPEX, debt and equity.By the end of the course you and your planning team will be able to initiate a balance sheet forecast and integrate this forecast with the other parts of your financial plan."
Price: 49.99 |
"Explaining Financial Results to Non-Finance Managers" |
"Its often said that accounting is the language of business. Unfortunately, CPAs, CFOs and Controllers often struggle with ways to communicate effectively with non-financial managers.While they may nod their heads in seeming comprehension, many non-financial managers will admit that they are totally lost when it comes to understanding tax and accounting concepts.This disconnect in communications can lead to disastrous consequences.This course explores ways to communicate effectively with non-financial managers and staff.Youll learn how to analyze the audience to assess their level of financial sophistication. Using a common-ground approach, youll discover the right ways to explain financial results. Youll learn about feedback and assessment loops to determine that your audience is on board and comprehending not only what you are saying, but what the implications are.Youll see how to be effective and engage them in your material. Youll understand the common misunderstandings and faulty concepts that color the way non-financial managers view analytical information. Finally, youll see how effective communications can lead to more effective organizations and enhance the financial professionals influence, reputation and effectiveness."
Price: 99.99 |
"Accounts Payable Recovery Audit" |
"Most managers of Accounts Payable (AP) wince at the word Audit however there is one type of audit that can prove to be very beneficial to AP and the company as a whole:an Accounts Payable Recovery Audit.An Accounts Payable Recovery Audit could uncover mistakes that were made previously, and then corrections can be made or procedures revised to prevent such errors from occurring again in the future.Additionally, an Accounts Payable Recovery Audit can reveal vendor credit memos due to the company that were never received by Accounts Payable or uncover cash application errors made by vendors.In this course, we explore the benefits of an Accounts Payable Recovery Audit. We also identify the amount of effort required by the companys Accounts Payable and Information Technology (IT) teams in order to maximize the amount to be recovered. A successful recovery audit does take time.As a reminder, Accounts Payable is not just about processing vendor invoices for payment. We also touch on the benefits of having billed amounts compared to contracts, the accuracy of sales tax billed on invoices and discuss the audit of Purchasing Card transactions.Finally, weexplore what to look for when selecting an Accounts Payable Recovery Audit company and examine how the services are billed. It should be a relationship that fits in with your organization."
Price: 49.99 |
"Effective Accounts Payable Documentation Management Policy" |
"Do you have a Black Hole within your Accounts Payable operation? You know, the place where invoices and related documentation go never to be found again?Have you considered that Accounts Payable documentation is not just about the paper? Any details written on the documentation also need to be retained and can, at times, be even more critical than the document itself. That's why you should create a document management policy specifically for Accounts Payable.Creating a policy on managing, storing and retaining documentation can be time-consuming but once created, and enforced, the amount of time spent on the tasks of approving and processing vendor invoices, addressing exceptions, or storing, retaining and pulling documents for research, audit or litigation will be greatly reduced. Additional benefits include:More timely posting of costs and liabilitiesPayment to vendors per termsImproved vendor relationshipsReduced frustration when accessing documentsThis course identifies steps to be taken in creating such a policy and explores the points that should be included. Discussion also covers the inclusion of references to other policies applied by Accounts Payable and why they should be referenced in a Document Management Policy for Accounts Payable.Finally, we touch on the subject of implementing software that would not only help you manage and retain the related documentation but could also help your company streamline related processing."
Price: 49.99 |
"The People Side of Change Management" |
"This course focuses on the people side of change.No matter the cause, the result is that your staff needs to adjust to new ways of thinking, acting, and working.Change is everywhere and might be large or small. Even the smallest of changes can create fear and resistance.We review the major reasons for change, the basic stages of change and models for change, all from the perspective of the needs of the people involved. Many examples, especially those from Finance organizations, are offered along with explanations as to what caused the change and the emotional responses of those affected by it.Next we discuss various reactions experienced by those forced to change and, finally, we offer strategies for minimizing the negative impact of change and maximizing the effective and creative responses by those properly engaged and motivated.Solutions are offered that engage management and staff alike."
Price: 49.99 |