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| White Egret Hyaluronic Acid Intensive Hydrating Formula-8 oz Bottle |
| $21.59 (Retail $28.75) |
| From the Manufacturer:MoisturizeTightenFirmProtectIntensive Hydrating Formula. [Read More] |
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| "Strategies and Checklists for Mentors : Mentoring Excellence Toolkit #1" |
| "Lois Zachary and Lory Fischler created these five toolkits on crucial aspects of mentoring as quick references that mentors and mentees can use to refresh their understanding prepare for mentoring sessions grasp key concepts of the process and improve their overall experiences and strengthen their mentoring relationships These compact bound card sets will fit into your purse briefcase or pocket for quick review on the go Toolkit 1 offers strategies for success and checklists for mentoring excellence that can be used during each phase of the mentoring relationship They can be used to guide mentoring conversations gauge progress and promote mutual accountability These checklists can also be used to determine readiness to move on to the next phase The five toolkits include 1 Strategies and Checklists for Mentors 2 Feedback and Facilitation for Mentors 3 Strategies for Mentees 4 Accountability Strategies and Checklists 5 Mentoring Across Generations"
Price: 7.49 |
| "The Brain Atlas - a Visual Guide to the Human Central Nervous System 4E by Mokhtar H. Gado, Joseph Hanaway, Thomas A...." |
| "The Brain Atlas A Visual Guide to the Human Central Nervous System integrates modern neuroscience with clinical practice and is now significantly revised and updated for a Fourth Edition The book's five sections cover Background Information The Brain and Its Blood Vessels Brain Slices Histological Sections and Pathways These are depicted in over 350 high quality intricate figures making it the best available visual guide to human neuroanatomy"
Price: 45.49 |
| "Creating Courses for Adults: Design for Learning by Ralf St.Clair (Paperback, 2015)" |
| "Become an effective adult educator by approaching teaching systematically As the author describes at the beginning of Creating Courses for Adults The big idea of this book is that education for adults has to be designed Whether in basic skills training English language classes professional development workshops personal interest courses or formal degree programs good teaching tends to conceal all the planning and decisions which had to be made in order to present participants with a seamless and coherent process for learning The author posits that nobody is a completely intuitive teacher and that everybody has to make a series of choices as they put courses together The decisions they make are important and far-reaching and deserve to be considered carefully Starting with the three core factors which must be taken into account when creating courses Creating Courses for Adults walks readers through a manageable process for addressing the key decisions which must be made in order to design effective learning Instructor factors are what the teacher brings to the teaching and learning process such as experience and preferences Learner factors are the influences that students bring with them including their past experiences and expectations for the class Context factors include the educational setting whether in-person or online as well as the subject matter Readers of Creating Courses for Adults will learn a systematic approach to lesson and course design based on research into the ways adults learn and the best ways to reach them along with pointers and tips for teaching adults in any setting"
Price: 18.49 |
| "Career Anchors: The Changing Nature of Careers Participant Workbook by John Van Maanen, Edgar H. Schein (Paperback, 2013)" |
| "The Career Anchors instrument is designed to help clients identify their anchors and to think about how their values relate to their career choices While this model has stood the test of time there are many changing factors in the market that require a fresh look at the content This new edition of a classic career development tool provides readers with updated coverage and data that reflects the current world of work and looks at how people think of their careers and the qualities they haven't considered or simply take for granted"
Price: 17.99 |
| "International Management Behavior 7E - Global and Sustainable Leadership by Henry W. Lane, Martha L. Maznevski (Paperback,..." |
| "This is the seventh edition of International Management Behavior an established text for students and executives developing the knowledge perspective and skills required for leading and managing people in global business This guide provides a comprehensive overview of international management structured around the core challenges and opportunities faced by global managers This encompasses the role of the global manager working on an individual and organizational level and understanding how to manage a diverse workforce Individual chapters address key subjects including the global mindset working effectively across cultures strategy execution change management and working in global teams This edition has been thoroughly updated to reflect recent developments in ethics and corporate sustainability Based on over 40 years of teaching and research International Management Behavior 7e is designed to stimulate and facilitate learning This text combines a wealth of theoretical knowledge with current real-world examples across a range of cultures and industry sectors The authors focus on research that provides the most immediate practical guidance for managers with well-chosen examples to demonstrate practical implementation and bring key concepts to life To accompany the revised and updated seventh edition of International Management Behavior updated instructor support material has been supplied at wwwwileycomgolane7e including PowerPoint slides and teaching notes This instructor site has been designed in conjunction with the main text to assist the teaching and development of global leaders"
Price: 31.49 |
| "Reinvent: A Leader's Playbook for Serial Success by Fred Hassan (Hardback, 2013)" |
| "Leadership principles from a master of the business turnaround In Reinvent renowned CEO and business leader Fred Hassan explains how to transform a struggling business into a raging success by reinventing the culture attitude and behaviors of organizations and people Leaders who want to change cultures and individuals need a cool head a clear vision and a well-refined ability to inspire that change Here Hassan explains how a productive organizational culture leads to real success The first part of the book focuses on how you as a leader can unleash your full powers by learning to be authentic purposeful and connected with your organization The second part of the book focuses on groups how to lead them how to be a role model for the effort you expect and how to keep winning and innovating Taken together these principles fuel smarter strategies more effective execution and better governance Features practical proven guidance appropriate for every business leader in any industryIdeal for corporate executives managers team leaders human resources professionals board members and consultantsWritten by a renowned public speaker and former CEO known for turning around struggling companies Revealing how you can make culture your secret weapon Reinvent is the perfect tool for business leaders in highly competitive industries"
Price: 12.49 |
| "Motivating and Retaining Online Students: Research-Based Strategies That Work by Rosemary M Lehman (Paperback, 2013)" |
| "This book is designed to help increase or improve the retention of online students and thereby increase the overall retention rates for educational institutions It is filled with empirical researchfrom the author's study ofmotivation and retention strategies that can reduce online learner dropout and provides effective online strategies that help minimize student dropout increase student retention and support student learning management It puts the focus on issues of such as course design student engagement and motivation and institutional instructional and informal support for online students"
Price: 16.99 |
| "Positive Academic Leadership: How to Stop Putting Out Fires and Start Making a Difference by Jeffrey L. Buller (Hardback,..." |
| "A book that every academic leader should read and put into practice Kim Cameron associate dean of executive education Ross School of Business University of Michigan Praise for Positive Academic Leadership Buller has produced a book that every academic leader should read and put into practice Positive Academic Leadership pulls together an amazing array of scientific findings and practical guidelines that will be invaluable for academic leaders looking to improve themselves and their institutions Kim Cameron associate dean William Russell Professor of Management and Organizations Ross School of Business; professor of higher education School of Education University of Michigan If I had a magic wand and could make one wish for all of higher education it would be that we had better institutional leadership Whether one is a chair dean provost president or on the Board of Trustees this book can make a world of difference in your ability to provide that leadership! L Dee Fink author Creating Significant Learning Experiences; former president Professional and Organizational Development Network in Higher Education Buller's book brings hope for leadership in higher education by emphasizing the importance of a positive approach that empowers and inspires others Positive Academic Leadership has the potential to transform higher education for the benefit of students faculty and ultimately our communities and our world Kina S Mallard provost and vice president of academic affairs Carson-Newman University Academic leaders who find themselves engulfed in negative thinking and considering only damage control scenarios for pressing issues will want to read this book Employing what Jeffrey Buller calls 'positive academic leadership' is I believe essential to transforming feelings of despair into constructive leadership Mary Lou Higgerson vice president for academic affairs emerita Baldwin Wallace University I can't recall reading any book on leadership that is more applicable to the work of faculty development Every academic leader faculty member chair dean or campus administrator will benefit from Jeffrey Buller's evidence-based model and practices of positive academic leadership Mary Deane Sorcinelli associate provost for faculty development University of Massachusetts Amherst"
Price: 22.49 |
| "Becoming a Strategic Leader: Your Role in Your Organization's Enduring Success by Richard L. Hughes, David Dinwoodie,..." |
| "In the second edition of the best-selling Becoming a Strategic Leader Richard L Hughes Katherine Colarelli Beatty and David L Dinwoodie draw from the Center for Creative Leadership's (CCL) acclaimed Leading Strategically program to offer executives and managers a comprehensive approach to strategic leadership that reaches leaders at all levels of organizations This thoroughly revised edition concentrates on practical tools for producing impact right away The authors place special emphasis on three essential strategic components discovering and prioritizing strategic drivers which determine sustainability and competitiveness; leadership strategy which ignites the connections between people critical to enacting the business strategy; and how to foster the individual and organizational learning that is foundational to sustained performance The authors and other leadership development professionals have used the distinctive and systematic approach described in this book with great success in CCL's Leading Strategically program The second edition also contains improved self-assessments that help to align the book's lessons learned with the program's current practices Readers will find fresh suggestions about developing the individual team and organizational skills needed for institutions to become more adaptable flexible and resilient These are critical strategic attributes in a time of ever more rapid change greater uncertainty and globalization"
Price: 20.99 |
| "Service-Learning Essentials: Questions, Answers, and Lessons Learned by Barbara C. Jacoby (Paperback, 2014)" |
| "Service-Learning Essentials is the resource you need to help you develop high-quality service-learning experiences for college students Written by one of the field's leading experts and sponsored by Campus Compact the book is the definitive work on this high-impact educational practice Service-learning has been identified by the Association of American Colleges and Universities as having been widely tested and shown to be beneficial to college students from a wide variety of backgrounds Organized in an accessible question-and-answer format the book responds clearly and completely to the most common questions and concerns about service-learning Each chapter addresses issues related to individual practice as well as to the collective work of starting and developing a service-learning center or program with examples drawn from a variety of disciplines situations and institutional types The questions range from basic to advanced and the answers cover both the fundamentals and complexities of service-learning Topics include Determining what service-learning opportunities institutions should offerHow to engage students in critical reflection in academic courses and in cocurricular experiencesBest practices for developing and sustaining mutually beneficial campus-community partnershipsIntegrating service-learning into the curriculum in all disciplines and at all levels as well as various areas of student life outside the classroomAssessing service-learning programs and outcomesThe dilemmas of service-learning in the context of power and privilegeThe future of service-learning in online and rapidly globalizing environments Service-learning has virtually limitless potential to enable colleges and universities to meet their goals for student learning while making unique contributions to addressing unmet local national and global needs However in order to realize these benefits service-learning must be thoughtfully designed and carefully implemented This easy-to-use volume contains everything faculty leaders and staff members need to know about service-learning to enhance communities improve higher education institutions and educate the next generation of citizens scholars and leaders"
Price: 20.49 |
| "Exercises in Building Construction by Edward Allen, Joseph Iano (Paperback, 2013)" |
| "This essential companion to Fundamentals of Building Construction Sixth Edition involves students in the types of everyday issues faced by professional building architects Exercises in Building Construction Sixth Edition offers students a hands-on way to apply material learned in the core book by featuring Forty-six real world construction problems Clear instructions for each exercise Informative concise illustrations Ample space to work out answers Complete with online resources for students and instructors Exercises in Building Construction Sixth Edition provides expert developmental guidance from the industry's leading authorial team"
Price: 25.99 |
| "Globalization - a Basic Text 2E by Paul Dean, George Ritzer (Paperback, 2015)" |
| "Updated to reflect recent global developments the second edition of Globalization A Basic Text presents an up-to-date introduction to major trends and topics relating to globalization studies Features updates and revisions in its accessible introduction to key theories and major topics in globalization Includes an enhanced emphasis on issues relating to global governance emerging technology global flows of people human trafficking global justice movements and global environmental sustainability Utilizes a unique set of metaphors to introduce and explain the highly complex nature of globalization in an engaging and understandable manner Offers an interdisciplinary approach to globalization by drawing from fields that include sociology global political economy political science international relations geography and anthropology Written by an internationally recognized and experienced author team"
Price: 24.49 |
| "Mapping Leadership: The Tasks that Matter for Improving Teaching and Learning in Schools by Carolyn Kelley, Richard Halverson..." |
| "Drawing on twenty years of research in school effectiveness this book presents a distributed model of task-based school leadership that leads to continuous school improvement The book outlines the tasks school leadership teams must focus on to improve teaching and learning grouped into the following five domains Focus on LearningMonitoring Teaching and LearningBuilding Nested Learning CommunitiesAcquiring and Allocating ResourcesMaintaining a Safe and Effective Learning Environment Recognizing that the principal is a single actor in a complex web of activity influencing student learning the focus is not only on the principal s role but on a range of leadership and instructional practices to be shared across the leadership team (including APs counselors teachers and support personnel) These tasks organized into 21 subdomains have been demonstrated through extensive research to contribute to improved student learning"
Price: 15.99 |
| "Conquering the Content, Second Edition: A Blueprint for Online Course Design and Development by Robin M. Smith (Paperback,..." |
| "Put your course online now without sacrificing pedagogical quality Conquering the Content A Blueprint for Online Course Design and Development Second Edition is a highly practical guide to creating online courses With guidance on incorporating learning theory into online course content as well as a host of templates learning guides and sample files this book furnishes instructors and instructional designers with the information and tools they need to design and develop their course content to better serve online students This second edition introduces relevance statements and time-saving tips as well as content maps which provide a scaffold for content organization and help students anchor the topics in their memories for retrieval Readers will gain expert insight and best practices for designing within the rapidly changing online learning environment and learn to incorporate recent advances that can improve student outcomes Because the book is designed to focus on online teaching pedagogy it won't go out of date as specific tools change Nearly one-third of all students in higher education are taking at least one online class and online hybrid classes are becoming more widespread Distance learning is becoming the norm but creating an online class is more complex than just posting course content on a website Conquering the Content demonstrates how instructors can best revamp their course content to suit the online learning environment and provides the tools and resources instructors need to transfer their effectiveness from the classroom to the online environment Learn how to Create student-friendly navigation structures that support what is known about the brain and learningOrganize content based on priority flow and easy navigationCreate assessments that work within the parameters of an online courseChunk information to facilitate better processing Time is of the essence in getting a course online but it's important that pedagogy not get lost in the crush of new content Course design is just as critical as course content when it comes to distance learning outcomes and Conquering the Content provides a holistic and practical approach to effective online course development"
Price: 16.99 |
| "Effective Project Management: Traditional, Agile, Extreme, Seventh Edition by Robert K. Wysocki (Paperback, 2013)" |
| "The popular guide to the project management body of knowledge now fully updated Now in its seventh edition this comprehensive guide to project management has long been considered the standard for both professionals and academics With more than 32000 copies sold in the last three editions it has now been fully updated to cover the new PMBOK (R) Guide Well-known expert Robert Wysocki has added more than 100 pages of new content based on instructor feedback enhancing the coverage of best-of-breed methods and tools for ensuring project management success With enriched case studies accompanying exercises and solutions on the companion website and PowerPoint slides for all figures and tables the book is ideal for instructors and students as well as active project managers Serves as a comprehensive guide to project management for both educators and project management professionalsCompletely updated to cover the new PMBOK (R) GuideExamines traditional agile and extreme project management techniques; the Enterprise Project Management Model; and Kanban and Scrumban methodologiesIncludes a companion website with exercises and solutions and well as PowerPoint slides for all the figures and tables usedWritten by well-known project management expert Robert Wysocki Effective Project Management Seventh Edition remains the comprehensive resource for project management practitioners instructors and students(PMBOK is a registered mark of the Project Management Institute Inc)"
Price: 45.99 |
| "Essentials of WJ IV Tests of Achievement by Nancy Mather, Barbara J. Wendling (Paperback, 2015)" |
| "Complete coverage of administration scoring interpretation and reporting Expert advice on avoiding common pitfalls Conveniently formatted for rapid reference The hands-on guide for confidently administering scoring and interpreting the WJ IV(R) Tests of Achievement Written by Nancy Mather and Barbara J Wendling two experts on the topic Essentials of WJ IV(R) Tests of Achievement provides step-by-step guidance for administering scoring and interpreting the achievement portion of the WJ IV(R)Designed to be an easy-to-use reference the text goes beyond the information found in the WJ IV(R) test manual to offer full explanations of the tests and clusters on the WJ IV(R) ACH This essential guide also explains the meaning of all scores and interpretive features and includes valuable advice on clinical applications and illuminating case studies Essentials of WJ IV(R) Tests of Achievement contains Concise chapters that feature numerous callout boxes highlighting key concepts bulleted points and 'Test Yourself' questions Separate chapter on the use and interpretation of the WJ IV(R) Tests of Oral Language and how the WJ IV(R) ACH and WJ IV(R) OL can be used together to increase diagnostic utility Expert assessment of the test's relative strengths and weaknesses This accessible resource highlights the most informative aspects of WJ IV(R) ACH points out common errors and reviews the complexities of administration and scoring the Woodcock-Johnson Tests of Achievement"
Price: 26.49 |
| "Emotionally Intelligent Leadership: A Guide for Students by Paige Haber-Curran, Marcy Levy Shankman, Scott J. Allen..." |
| "The only book for students which explores the connection between emotional intelligence and effective leadership Emotionally Intelligent Leadership A Guide for Students is based on a conceptual model that helps students to become emotionally intelligent leaders Research from around the world has demonstrated that there is a relationship between emotional intelligence and leadership For the second edition of Emotionally Intelligent Leadership the authors have incorporated their revised data-based emotionally intelligent leadership (EIL) model into an engaging text for high school undergraduate and graduate students The book can be used in conjunction with the Emotionally Intelligent Leadership for Students Inventory and Student Workbook for an immersive and transformative educational experience Students will appreciate the opportunity to learn more about themselves as they reflect on their experiences as learners and their own leadership journeys The new edition is substantially rewritten based new research on the EIL modelIts clear structure is organized around the three facets of emotionally intelligent leadership and 19 leadership capacitiesQuestions at the end of each chapter encourage purposeful reflection and leadership growth Emotionally Intelligent Leadership is one of a kind fostering growth and promoting intense self-reflection Students are empowered to enhance the campus experience and develop into effective leaders of the future Emotionally Intelligent Leadership is the perfect introduction to leading with emotional intelligence"
Price: 14.99 |
| "How to Teach Adults: Plan Your Class, Teach Your Students, Change the World by Dan Spalding (Paperback, 2014)" |
| "Your hands-on guide to teaching adults no matter what the subject In this expanded edition of How to Teach Adults Dan Spalding offers practical teaching and classroom management suggestions that are designed for anyone who works with adult learners particularly new faculty adjuncts those in community colleges ESL teachers and graduate students This reader-friendly resource covers all phases of the teaching process from planning what to teach to managing a classroom to growing as a professional in the field How to Teach Adults can guide new instructors who are trying to get up to speed on their own or can help teacher trainers cover what their students need to know before they get in front of a class It is filled with down-to-earth tips and checklists on such topics as connecting with adult students facilitating discussions and writing tests plus everything you need to remember to put into your syllabus and how to choose the right textbook Dan Spalding reveals what it takes to teach all students the skills they need to learn no matter what the topic or subject matter Full of vivid examples from real-world classrooms this edition Shows how to get started and tips for designing your courseIncludes information for creating a solid lesson planGives suggestions for developing your teacher persona How to Teach Adults offers the framework ideas and tools needed to conduct your class or workshop with confidence"
Price: 14.99 |
| "DSM-5 Essentials: The Savvy Clinician's Guide to the Changes in Criteria by Lourie W. Reichenberg (Paperback, 2014)" |
| "Everything you need to know about the DSM-5 in an organized and concise presentation Providing you with a quick and easy way to get up-to-speed on recent changes to the two main classification systems DSM-5 Essentials highlights these changes in a logical and systematic manner so that you can easily make the transition from DSM-IV to DSM-5 Author Lourie Reichenberg offers health care providers instructors clinicians in practice settings and office staff who do coding for insurance reimbursement the information they need to do their jobs smoothly and efficiently with coverage of The twenty classifications of disorders Emerging measures and models The future of diagnosis and treatment planning Matching clients' needs with the best evidence-based treatment Major changes to the DSM-5 such as the replacement of the multiaxial system the developmental and lifespan approach and cultural and gender considerations Arranged in the same sequence as the DSM-5 DSM-5 Essentials covers what has changed from the DSM-IV what these changes mean for diagnosis and the implication of these changes on the selection of effective evidence-based treatment"
Price: 13.49 |
| "Teaching Adults: A Practical Guide for New Teachers by Ralph G. Brockett (Hardback, 2015)" |
| "A highly practical guide for new instructors teaching in any setting Regardless of the context teaching is a tall task and for those teaching adults unique challenges await Teaching Adults A Practical Guide for New Teachers is chock-full of ideas that can be read quickly and implemented immediately in formal and informal settings in classrooms and workplaces; in short wherever adults are learning Written with straightforward language that eschews jargon yet grounded in theory research and practice in adult education the book will benefit readers who have not previously been exposed to these ideas as well as more experienced teachers who seek new ways to reach adult learners The book will serve as a resource to revisit from time to time as readers face new challenges and questions in teaching adults Readers will delve into to a variety of topics including A general teaching framework including the author's four keys to effective teaching An in-depth exploration of the primary components of effective teaching An examination of the unique challenges involved with teaching adults including how to best create a positive learning environment overcoming resistance to learning motivation techniques and dealing with difficult or disruptive learners The book elucidates the techniques required to connect with adult learners and provide instruction that is specifically tailored to the unique learning needs of these students"
Price: 19.49 |
| "Developmental Cognitive Neuroscience - an Introduction, 4E by Mark H. Johnson, Michelle de Haan (Paperback, 2015)" |
| "Developmental Cognitive Neuroscience 4th Edition is a revised and updated edition of the landmark text focusing on the development of brain and behaviour during infancy childhood and adolescence Offers a comprehensive introduction to all issues relating to the nature of brain-behaviour relationships and development New or greatly expanded coverage of topics such as epigenetics and gene expression cell migration and stem cells sleep and learningmemory socioeconomic status and development of prefrontal cortex functionIncludes a new chapter on educational neuroscience featuring the latest findings on the application of cognitive neuroscience methods in school-age educational contextsIncludes a variety of student-friendly features such as chapter-end discussion practical applications of basic research and material on recent technological breakthroughs"
Price: 30.49 |
| "Bioethics: An Anthology, Third Edition by John Wiley & Sons Inc (Paperback, 2014)" |
| "Now fully revised and updated Bioethics An Anthology 3rd edition contains a wealth of new material reflecting the latest developments This definitive text brings together writings on an unparalleled range of key ethical issues compellingly presented by internationally renowned scholars The latest edition of this definitive one-volume collection now updated to reflect the latest developments in the field Includes several new additions including important historical readings and new contemporary material published since the release of the last edition in 2006 Thematically organized around an unparalleled range of issues including discussion of the moral status of embryos and fetuses new genetics neuroethics life and death resource allocation organ donations public health AIDS human and animal experimentation genetic screening and issues facing nurses Subjects are clearly and captivatingly discussed by globally distinguished bioethicists A detailed index allows the reader to find terms and topics not listed in the titles of the essays themselves"
Price: 57.49 |
| "A Short History of U.S. Interventions in Latin America and the Caribbean by Alan McPherson (Paperback, 2016)" |
| "A Short History of US Interventions in Latin America and the Caribbean presents a concise account of the full sweep of US military invasions and interventions in Central America South America and the Caribbean from 1800 up to the present day Engages in debates about the economic military political and cultural motives that shaped US interventions in Cuba Nicaragua Puerto Rico Haiti the Dominican Republic Panama Guatemala Mexico and elsewhereDeals with incidents that range from the taking of Florida to the Mexican War the War of 1898 the Veracruz incident of 1914 the Bay of Pigs and the 1989 invasion of PanamaFeatures also the responses of Latin American countries to US involvementFeatures unique coverage of 19th century interventions as well as 20th century incidents and includes a series of helpful maps and illustrations"
Price: 23.49 |
| "Scholarship Reconsidered: Priorities of the Professoriate, Expanded Edition by John M. Braxton, Ernest L. Boyer, Drew Moser,..." |
| "Shifting faculty roles in a changing landscape Ernest L Boyer's landmark book Scholarship Reconsidered Priorities of the Professoriate challenged the publish-or-perish status quo that dominated the academic landscape for generations His powerful and enduring argument for a new approach to faculty roles and rewards continues to play a significant part of the national conversation on scholarship in the academy Though steeped in tradition the role of faculty in the academic world has shifted significantly in recent decades The rise of the non-tenure-track class of professors is well documented If the historic rule of promotion and tenure is waning what role can scholarship play in a fragmented unbundled academy? Boyer offers a still much-needed approach He calls for a broadened view of scholarship audaciously refocusing its gaze from the tenure file and to a wider community This expanded edition offers in addition to the original text a critical introduction that explores the impact of Boyer's views a call to action for applying Boyer's message to the changing nature of faculty work and a discussion guide to help readers start a new conversation about how Scholarship Reconsidered applies today"
Price: 18.49 |
| "Effective CRM Using Predictive Analytics by Antonios A. Chorianopoulos (Hardback, 2015)" |
| "A step-by-step guide to data mining applications in CRM Following a handbook approach this book bridges the gap between analytics and their use in everyday marketing providing guidance on solving real business problems using data mining techniques The book is organized into three parts Part one provides a methodological roadmap covering both the business and the technical aspects The data mining process is presented in detail along with specific guidelines for the development of optimized acquisition cross deep up selling and retention campaigns as well as effective customer segmentation schemes In part two some of the most useful data mining algorithms are explained in a simple and comprehensive way for business users with no technical expertise Part three is packed with real world case studies which employ the use of three leading data mining tools IBM SPSS Modeler RapidMiner and Data Mining for Excel Case studies from industries including banking retail and telecommunications are presented in detail so as to serve as templates for developing similar applications Key Features Includes numerous real-world case studies which are presented step by step demystifying the usage of data mining models and clarifying all the methodological issues Topics are presented with the use of three leading data mining tools IBM SPSS Modeler RapidMiner and Data Mining for Excel Accompanied by a website featuring material from each case study including datasets and relevant code Combining data mining and business knowledge this practical book provides all the necessary information for designing setting up executing and deploying data mining techniques in CRM Effective CRM using Predictive Analytics will benefit data mining practitioners and consultants data analysts statisticians and CRM officers The book will also be useful to academics and students interested in applied data mining"
Price: 35.99 |
| "Readings in Planning Theory by John Wiley & Sons Inc (Paperback, 2015)" |
| "Featuring updates and revisions to reflect rapid changes in an increasingly globalized world Readings in Planning Theory remains the definitive resource for the latest theoretical and practical debates within the field of planning theory Represents the newest edition of the leading text in planning theory that brings together the essential classic and cutting-edge readingsFeatures 20 completely new readings (out of 28 total) for the fourth edition Introduces and defines key debates in planning theory with editorial materials and readings selected both for their accessibility and importanceSystematically captures the breadth and diversity of planning theory and puts issues into wider social and political contexts without assuming prior knowledge of the field"
Price: 24.99 |
| "Fundamentals of Anatomy and Physiology: For Nursing and Healthcare Students by John Wiley & Sons Inc (Paperback, 2016)" |
| "Fundamentals of Anatomy and Physiology for Nursing and Healthcare Students is a succinct but complete overview of the structure and function of the human body with clinical applications throughout Designed specifically for nursing and healthcare students the new edition of this best-selling textbook provides a user-friendly straightforward jargon-free introduction to the subject Key features Clinical considerations and scenarios throughout showing how the material can be applied to daily practiceFeaturing over 300 superb full colour illustrationsNow includes a boxed feature throughout on medicines management; providing information concerning a variety of medicines used in the care and management of people that are related to the body system of the chapterThe Conditions feature within each chapter provides you with a list of disorders that are associated with the topics discussed helping relate theory to practiceEach chapter includes learning outcomes test your knowledge scenarios activities and summariesIncludes a list of prefixes and suffixes as well as normal values and a glossary of termsSupported by enhanced online resources with fantastic extras for both lecturers and students including an image bank online glossary flashcards interactive multiple choice questions examples of patient notes and more This edition is now supported by an accompanying study guide to facilitate the learning and revision of the content within this book Fundamentals of Anatomy and Physiology Workbook A Study Guide for Nurses and Healthcare Students"
Price: 29.49 |
| "Lean Six Sigma For Dummies by John Morgan, Martin Brenig-Jones (Paperback, 2015)" |
| "Maximise the quality and efficiency of your organisation with Lean Six Sigma Are you looking to make your organisation more effective and productive? If you answered yes you need to change the way it thinks Combining the leading improvement methods of Six Sigma and Lean this winning technique drives performance to the next level and this friendly and accessible guide shows you how The third edition of Lean Six Sigma For Dummies outlines the key concepts of this strategy and explains how you can use it to get the very best out of your team and your business The jargon-crowded language and theory of Lean Six Sigma can be intimidating for both beginners and experienced users Written in plain English and packed with lots of helpful examples this easy-to-follow guide arms you with tools and techniques for implementing Lean Six Sigma and offers guidance on everything from policy deployment to managing change in your organisation and everything in between Gives you plain-English explanations of complicated jargonServes as a useful tool for businesspeople looking to make their organisation more effectiveHelps you achieve goals with ease and confidenceProvides useful hands-on checklists Whether you want to manage a project more tightly or fine-tune existing systems and processes the third edition of Lean Six Sigma For Dummies makes it easier to achieve your business goals"
Price: 12.99 |
| "Excel 2016 Formulas by Michael Alexander, Richard Kusleika, John Walkenbach (Paperback, 2016)" |
| "Leverage the full power of Excel formulas Excel 2016 Formulas is fully updated to cover all of the tips tricks and techniques you need to maximize the power of Excel 2016 through the use of formulas This comprehensive book explains how to create financial formulas release the power of array formulas develop custom worksheet functions with VBA debug formulas and much more Whether you're a beginner a power user or somewhere in between this is your essential go-to for the latest on Excel formulas When conducting simple math or building highly complicated spreadsheets that require formulas up to the task leveraging the right formula can heighten the accuracy and efficiency of your work and can improve the speed with which you compile and analyze data Understanding which formulas to use and knowing how to create a formula when you need to are essential Access tips tricks and techniques that have been fully updated to reflect the latest capabilities of Microsoft ExcelCreate and use formulas that have the power to transform your Excel experienceLeverage supplemental material online including sample files templates and worksheets from the book"
Price: 22.99 |
| "Ancient Greek Civilization" |
| "The third edition of Ancient Greek Civilization is a concise engaging introduction to the history and culture of ancient Greece from the Minoan civilization to the age of the Roman Empire Explores the evolution and development of Greek art literature politics and thought across history as well as the ways in which these were affected by Greek interaction with other culturesNow includes additional illustrations and maps updated notes and references throughout and an expanded discussion of the Hellenistic periodWeaves the latest scholarship and archeological excavations into the narrative at an appropriate level for undergraduates"
Price: 30.49 |
